Monday, December 28, 2009
Thursday, December 24, 2009
Believe Me: A Free Business Storytelling Book for Innovators
Extraordinary Business Storyteller Michael Margolis has had his new storytelling book out for just a short while now. It's called, 'Believe Me: Why Your Vision, Brand, and Leadership Need a Bigger Story.'

In the holiday spirit, Michael is now releasing the book to everyone as a free digital unabridged download version.
I bought my copy the day it came out on Amazon.com but, hey, you can now get your copy for free. And yes, it's a fabulous book and I highly recommend it. Check out the book's awesome reviews on Amazon.com for yourself.
Heck- what are you waiting for? Go grab your free digital download from the book's website, 'Believe Me The Book.'
PS. If you're going to tweet this, mention @getstoried or hashtag #bigstory.
Saturday, December 19, 2009
New Celtx Add-ons - 'Special Equipment' & 'Arrow' Art Packs now available!
The utility of the Celtx Sketch Tool has just been enhanced with the addition of two handy new Art Packs!
Use the 'Special Equipment' and 'Arrows' packs to create lighting setups, production diagrams and documents in advance, and save valuable crew time on shoot days later.
Purchase these (Art Packs IV & V), or the 'Full Bundle' now, and save 25%! For details, see screenshot samples below, and check out the Celtx ToolBox.
Enjoy! And Happy Holidaze!
Your pals at Celtx HQ
Special Equipment (Art Pack IV):
Sunday, December 13, 2009
theHeretical Life-- The Intro

Watch the Video
Saturday, December 12, 2009
Final Report: Power to the Pixel's Think Tank 2009
For those of you who couldn't be in London for Power to the Pixel last month, Michael Gubbins’ final report (embedded below) from the conference's Think Tank is a good read.
A few key learnings / outcomes include:
- What technology has provided is a means to reach beyond national boundaries and industry models to find communities selected by common interest rather than on accident of birth.
- The business model of the film industry is not broken because of lack of demand, goes the argument. Quite the opposite. It is that demand cannot be financially channeled through the current narrow rights and window-based models.
- If you know your audience, you can create tailored content for a known fanbase. Collaborate with that audience and you gain an engaged community on which to base business. Aggregate audiences and you begin to see the basis for bigger-budget models.
Thanks to the kind folks at Power to the Pixel for sharing!
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The Think Tank was the culmination of this year’s Cross-Media Film Forum, bringing together Power to the Pixel’s participating experts for a day of discussion and debate with a view to defining practical steps in developing cross-media film practices in the film industry.The concentration of this year’s Think Tank at Power to the Pixel was on cross-media developments.
This Think Tank session aimed to debate issues in a much more open way – not just about the effect on the existing media and film industries but about the potential for new forms of creativity, finance, distribution etc.
The emphasis went beyond the technical to the real core issue of customer interaction with content.
Sunday, December 06, 2009
theHeretical Life -- The pitch

Watch the Video